A TikTok video from a shopper at a Dollar General store shows shelves stocked with Dr. Pepper bottles that appear to have unusually low liquid levels. The creator, Leah Cosby Hunt, films the refrigerated section, focusing on several 20 fl oz plastic bottles of Dr. Pepper Cream Soda. The footage appears to show the dark brown liquid in many bottles sitting noticeably below the neck, a level that seems inconsistent with a full, unopened soda.
In the video, Hunt picks up one of the bottles and turns it, showing the nutrition label. “Um, am I crazy?” she asks. An off-screen voice immediately responds, “Yes.” The camera continues to show the bottle in her hand, which appears to have a significant gap between the liquid and the cap. Other bottles on the shelf also seem to exhibit similar low fill levels. On-screen text overlay reads, “Am I crazy?! They look like they have been drank from!”
The video’s caption includes hashtags for Dr. Pepper and Dollar General. The clip has prompted a range of reactions in its comment section, with some viewers suggesting a production error and others pointing to a broader trend.
Viewers cite production errors and shrinkflation as potential explanations
The comments on the video offer several theories for the low liquid levels. One commenter suggested the issue might be linked to the specific retailer. “Okay.. so people might be missing it. I’d says dollar store in the caption. There was a production error with this batch and was sent off to dollar stores. They are still just fine in any other store,” the comment reads.
Others connected the observation to a common consumer term. “we named that shrinkflation. Pay more, get less ☠️,” one comment states. Another similarly says, “It’s called Dr Pepper being cheap and putting less drink.” A third comment echoes this idea: “Same bottle size, less product. It’s happening to everything. People keep buying it, so it will continue.”
Several commenters reported similar personal experiences. “I got a doctor paper yesterday and it was just like that,” one wrote, using a common misspelling of the soda’s name. Another comment offered a different perspective on the soda itself, stating, “It’s ok dp is ass anyway and it’s probably because they are leaving coke.”
The video and its discussion highlight how everyday product observations can quickly gain attention on social media, with users sharing both personal anecdotes and broader economic explanations. As of now, neither Dr Pepper Keurig nor Dollar General have publicly commented on the specific video or the claims made in the comments.
